This certificate in digital marketing is aligned with the Online Marketing Certified Professional (OMCP) standards to ensure that it is comprehensive and relevant.
Digital marketing helps organizations promote and sell products and services through online marketing methods such as social media messaging, website ads, Facebook marketing campaigns, Google Adwords, and more. I't vital to develop a marketing strategy that keeps up with the technology. Courses in this certificate cover the strategic issues, marketing methods and tactics, industry terminology, and best practices.
• Digital Marketing Strategy
• Content Marketing
• Social Media Marketing
• Marketing Automation
• Web Analytics
• Search Engine Optimization (SEO)
• Paid Search/Pay Per Click Advertising (PPC)
• Mobile Marketing
• Conversion Rate Optimization
To see complete course descriptions and register and pay click here